Reims Gueux SS23, Photographer: Aaron Hammond Duncan/Lucy Claydon-Smith
Named ‘Reims Gueux 1997’ the designer Lucy Claydon-Smith took inspiration from stories of her family. Claydon-Smith collaborated with photographer Aaron Hammond Duncan to create a look book with worn textures and a soft feel. The shoot was located in Shepherd’s Bush, London and the book book consisted of four looks created and styles by designer Lucy.
Photographer: Aaron Hammond Duncan/Lucy Claydon-Smith SS23
Photographer: Aaron Hammond Duncan/Lucy Claydon-Smith SS23
DESIGNER & CREATIVE DIRECTION LUCY CLAYDON-SMITH | PHOTOGRAPHER & EDITOR AARON HAMMOND DUNCAN | MAKE UP & HAIR HANNAH HELLER | MAKE UP & HAIR ASSISTANT OMAR SAMARA | DESIGN ASSISTANT CHLOE-EMMA FLETCHER & ENIOLA DUNNI | TALENT MIA MCGRATH AT NEMESIS MODELS & W MODEL MGMT | JEWELLERY NO WHERE SOON STUDIO
MY WORK
Claydon-Smith’s collection consisted of beautiful soft, suede leather, gentle cottons, jerseys and silver detailed fixtures. My responsibilities included running errands, assisting pattern cutting, fabric cutting, capturing content of behind the scenes, assisting on the collections photoshoot and fashion show.
I spent my time helping cut final fabrics for garments and accessories. Sewing trims. For the collections photoshoot I helped assist Lucy with organising the collection, dressing, alterations and behind the scenes content.